B2B SaaS Social Media Strategy

“I enthusiastically recommend Jen Simpson, based on her exceptional accomplishments and contributions while working as a Social Media Strategist for Evolv Technology. Jen consistently demonstrated an extraordinary level of expertise and dedication, making her an invaluable asset to our team.

One of Jen's standout achievements was her thorough audit of Evolv’s past social media activity. She delved into the intricacies of our online presence, identifying strengths and areas for improvement. Her keen eye for detail and analytical skills allowed her to uncover valuable insights that formed the foundation for her subsequent work.

What sets Jen apart is her ability to convert analysis into action. She developed a comprehensive social media strategy that was tailored to our unique brand identity and target audience. Her strategy was not only detailed but also forward-thinking, ensuring that we stayed ahead in an ever-evolving digital landscape. Her approach was rooted in research and best practices, which gave us the confidence to implement it with full conviction.

Moreover, Jen's collaborative spirit was evident from the beginning. She proactively sought input from key stakeholders, fostering a sense of ownership and commitment among the team. Her inclusive approach made everyone feel heard and valued, resulting in widespread support and buy-in for the social media strategy.

Communication is vital in any team, and Jen has mastered this skill effortlessly. Her reliable and professional demeanor ensured that all team members were kept informed about the progress of her work. She was open to feedback and always receptive to suggestions, creating a positive and productive work environment.

Perhaps the most impressive aspect of Jen's contributions was her execution of the social media strategy. Under her guidance, our social media accounts experienced consistent growth. Her content was engaging, relevant, and aligned with Evolv’s mission, leading to increased visibility and positive interactions with our audience. The impact of her efforts on Evolv’s brand's reputation and growth cannot be overstated.

I cannot recommend Jen Simpson highly enough. Her talent, work ethic, and dedication make her an outstanding professional and an invaluable asset to any organization.”

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- Fitz Barth, SaaS Marketing and Communications Director